Drowning Prevention Week, created by the Royal Life Saving Society UK (RLSS UK) and this year run in partnership with the RNLI and Swim England, will see a deluge of water safety advice flood the UK from 15 – 25 June, 2018.
The national campaign aims to ensure everyone knows how to have fun and stay safe near water.
Drowning in the UK is one of the leading causes of accidental death. Each year more than 700 people drown in the UK and Ireland by underestimating the risks associated with being near water.
Many more people are left with life changing injuries in water related incidents.
LiveWire is proud to play its part in trying to reduce this figure, and will raise awareness of the risks so people can enjoy the water safely and not end up as one of these shocking statistics.
Water safety advice during Drowning Prevention Week
During this period of hot weather, LiveWire is urging people not to cool off in rivers, canals and quarries.
Cooling off in rivers, canals and quarries can have deadly consequences. The water may look calm on the surface, but there can be strong undercurrents that could pull even a strong swimmer under the water. And the water may feel warm on the surface, but just a few feet below the surface it can be icy cold.
LiveWire is urging children and teenagers not to swim anywhere other than in purpose-built and supervised swimming pools, unless they are members of an organised swimming group.
If you spot someone in trouble in open water, call 999.
LiveWire’s swimming timetable
If you want to swim, visit a LiveWire swimming pool where our pools are supervised by trained lifeguards:
Stay safe in or around water
LiveWire’s Managing Director, Emma Hutchinson, said: “It is so important to remind people to stay safe near water, especially at this high-risk time of year. We are only too happy to be involved with Drowning Prevention Week.
Di Steer, RLSS UK’s Chief Executive, said: “We urge as many people as possible to take advantage of the activities run by LiveWire, and learn what could be potentially lifesaving skills. We thank LiveWire for getting involved with the campaign, and for helping people learn the skills they need to stay safe and enjoy the water”.